01 — Architecture Approach
Defined lines and layered volumes shape a presence that’s both grounded and grand.
Every line, texture, and proportion works in harmony to host the life within, while the surrounding greenscape softens and shelters.
ASH Haus: architecture, interior and experience design studio in Cairo. Raw.Refined.Relentless.
Architecture, Interior & Experience Design(Scroll)
(Studio)
ASH Haus is an architecture, interior and experience design studio in Heliopolis, Cairo, shaping timeless villas, homes and commercial spaces across Egypt.
Our approach is guided by a premium, luxury mindset grounded in clarity, precision, and thoughtful decision-making.
We consider architecture, interiors, and experience as one discipline, so every project develops as a cohesive whole, where every material, proportion, and detail has a clear purpose.
Meet the founder
(Selected Work) 2025 — 2026
(Selected Work)
10
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(In Focus)
The Mirage Villa, 2025
(In Focus) Private Villa
The Mirage Villa
02 — The Living Space
Curved forms and soft textures invite ease. Grand in scale, yet grounded in warmth.
03 — The Private Retreat
Layered textures, soft light, and earthy tones create a space that feels both grand and grounding.
04 — The Dressing Room
Natural light and soft finishes elevate functionality into quiet elegance.
The Mirage Villa
A contemporary residence where luxury is defined by proportion, craft, and boldness.
(In Motion)
Walk through the work.
(Vision)
At ASH Haus, design isn’t guesswork.
It follows a calculated pursuit of aesthetic and functional harmony. We aim to redefine design as a discipline of purpose, where beauty and logic coexist, and every space becomes a living equation of balance.
Raw. Refined. Relentless.
(Founder)
Aya Shedid
Architect & Creative Director
Aya Shedid is an accomplished architect and creative director with over a decade of experience in commercial, retail, and residential design.
Known for her strategic mindset and refined aesthetic sensibility, Aya approaches design as both discipline and dialogue, balancing creative expression with technical expertise.
She leads ASH Haus with a vision to build timeless spaces through a philosophy that balances visual aesthetics, functionality, and human experience.
(Services & Expertise)
Architecture, interiors, and experience, considered as one discipline.
01Architecture & Interior Design
Architecture & Interior Design
Private villas, homes and workplaces, designed inside and out.
02Spatial Planning & Concept Development
Spatial Planning & Concept Development
From the first plan to a clear concept for every space.
03Furniture, Fixtures & Equipment (FF&E)
Furniture, Fixtures & Equipment Design
Minimal forms. Meaningful spaces.
04Site Execution & Project Delivery
Site Execution & Project Delivery
Spaces should feel lived in before they’re lived in.
05Retail & Brand Experience Design
Retail & Brand Experience Design
Cafés, pop-ups and brand kiosks for Canelé, RAF, Nestlé and Mega.
(Clients)
Nestlé, Nestlé Waters, Nescafé, KitKat, Mega, Canelé Pâtisserie, Spill Coffee House, RAF Specialty Coffee
(Collaborators & Suppliers)
Hossam Zeitoun, Aly Arafa, Madar, KONE, Sedar, Woodpecker, Colortex
Exceptional spaces are built through exceptional collaborations. We work exclusively with trusted collaborators, from renowned material suppliers and bespoke furniture makers to highly skilled craftsmen and specialist contractors.
(Questions)
Frequently asked questions.
What does ASH Haus do?
ASH Haus is an architecture, interior and experience design studio based in Heliopolis, Cairo. We design and deliver private villas, homes, offices, cafés and retail spaces, from concept and spatial planning to custom furniture, site execution and turnkey handover.
Where is ASH Haus based, and where do you work?
Our studio is at 20 Al Maqrizi St., Heliopolis, Cairo. We work across Cairo, from east to west, as well as projects in the North Coast and elsewhere in Egypt.
Do you offer turnkey villa design and finishing?
Yes. For private villas we provide full turnkey delivery: architecture and interior design, construction and finishing, furniture, fixtures and equipment (FF&E), through to handover.
Do you design cafés and retail spaces?
Yes. Our retail and brand experience work includes Canelé Pâtisserie in Mivida, the Spill The Beans coffeehouse, RAF Specialty Coffee, and brand activations for Nestlé and Mega.
Do you design custom furniture?
Yes. Furniture, fixtures and equipment (FF&E) design is one of our core services. We design bespoke pieces and work with specialist furniture makers, craftsmen and material suppliers.
Who founded ASH Haus?
ASH Haus is led by its founder, Aya Shedid, an architect and creative director with over a decade of experience in commercial, retail and residential design.
How do I start a project with ASH Haus?
Book a consultation by email at info@ashhaus-eg.com, or by phone or WhatsApp on +20 100 608 5196. We will discuss your space, scope and timeline, then prepare a proposal.